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Before you start reading
At Mon Entreprise Durable, we support CSR managers in their critical moments: awareness and commitment, audit and action plan, the implementation of 5 actions and certifications.
Key points of the article
What is CSR performance?
When it comes to CSR, performance is not limited to financial indicators.
CSR is an approach that enables companies to integrate social and environmental issues into their overall strategy. It is part of a broader framework of sustainable development. CSR performance is therefore measured by a set of indicators covering the various pillars of sustainability.
The search for CSR performance, which takes into account both social and environmental issues, enables companies to better understand their impact on the local environment and adopt a more responsible strategy.
That’s why good CSR needs to be integrated into a company’s overall strategy, and form an integral part of its sustainable development approach. Many companies have already adopted a CSR approach, integrating environmental, social and ethical aspects into their day-to-day activities.
CSR is a powerful lever for improving a company’s overall performance and contributing to sustainable development.
CSR as a source of performance for your company
CSR is a source of global performance for companies. By anticipating consumers’ new aspirations, CSR helps to improve the long-term quality of products and services; by shortening supply chains and resource requirements, it helps to reduce costs; by offering meaning to work, it helps to attract and retain the best talent; and finally, it helps to better manage the risks associated with climate change and the legislative changes that will ensue.
For all these reasons, CSR is a key factor in corporate sustainability. By adopting a CSR approach, companies undertake to take into account all the impacts of their activities on society, and to act accordingly. This approach enables companies to better manage their relations with all stakeholders, reduce their environmental footprint and promote employee well-being. CSR is therefore an essential lever for improving companies’ overall performance.
Over 30 organizations have already placed their trust in us as they make the transition to sustainability. What if it were your turn? Take action and start your CSR process with us!
How do you get started with CSR performance?
The CSR approach is based on a global strategy aimed at improving corporate performance while taking into account environmental and social issues.
The first step in implementing such a strategy is to define the CSR performance indicators on which to base it. These indicators must be relevant and measurable, so as to be able to track changes in the company’s overall performance.
Next, it is important to put in place a solid CSR approach that takes into account all aspects of the CSR strategy. This can be a lengthy and complex process, so you may wish to enlist the help of a CSR advisor or follow a CSR pathway model.
Finally, you need to ensure that all employees are involved and motivated in implementing your CSR strategy, so that it is efficient and sustainable. To this end, it’s important to communicate regularly on current projects and the results already achieved.
CSR performance and sustainable development
A company’s overall performance is closely linked to its CSR approach and sustainable development strategy. Several indicators can be used to measure a company’s CSR performance, including its energy consumption, carbon emissions, wastewater discharges, etc.
By implementing a solid CSR approach and adopting an ambitious sustainable development strategy, companies can significantly improve their overall performance. What’s more, it also enables them to gain the trust and support of their stakeholders, which can help enhance their reputation and brand image.
As you can see, it’s time to put your CSR performance in place. Don’t wait, because this approach represents a powerful lever for growth and contributes to the sustainable development of your company. Our teams are at your disposal to help you implement your CSR performance strategy and answer any questions you may have. What are you waiting for?
Your goal is to obtain the EcoEntreprise certification ? Put your trust in a company that has gone through the same process. We can also assist you with B-corp, CSRD or Ecovadis.
