{"id":33950,"date":"2023-02-28T09:46:51","date_gmt":"2023-02-28T08:46:51","guid":{"rendered":"https:\/\/www.monentreprisedurable.ch\/non-classe\/how-do-you-manage-a-csr-strategy\/"},"modified":"2026-06-23T16:14:51","modified_gmt":"2026-06-23T15:14:51","slug":"how-do-you-manage-a-csr-strategy","status":"publish","type":"post","link":"https:\/\/www.monentreprisedurable.ch\/en\/csr\/csr-management\/how-do-you-manage-a-csr-strategy\/","title":{"rendered":"How to Implement a CSR Strategy?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"33950\" class=\"elementor elementor-33950 elementor-5744\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c4de17d e-flex e-con-boxed e-con e-parent\" data-id=\"c4de17d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3ae8dce e-con-full e-flex e-con e-child\" data-id=\"3ae8dce\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-cd31986 e-con-full e-flex e-con e-child\" data-id=\"cd31986\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-e4de691 e-con-full e-flex e-con e-child\" data-id=\"e4de691\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd2a0c8 elementor-widget elementor-widget-heading\" data-id=\"fd2a0c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Contents<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db4cca7 elementor-widget elementor-widget-table-of-contents\" data-id=\"db4cca7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;no_headings_message&quot;:&quot;Aucun titre n\\u2019a \\u00e9t\\u00e9 trouv\\u00e9 sur cette page.&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-circle&quot;,&quot;library&quot;:&quot;fa-solid&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-fas-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__db4cca7\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fc12804 e-con-full e-flex e-con e-child\" data-id=\"fc12804\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28041fd elementor-widget elementor-widget-heading\" data-id=\"28041fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Discover also...<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df21815 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"df21815\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"cvGsUA direction-ltr align-start para-style-body\"><span class=\"TextRun SCXW200191132 BCX0\" lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW200191132 BCX0\">Get your CSR initiative off to a good start: <\/span><\/span><a class=\"Hyperlink SCXW200191132 BCX0\" href=\"https:\/\/www.monentreprisedurable.ch\/en\/draw-up-a-csr-audit-and-action-plan\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined MacChromeBold SCXW200191132 BCX0\" lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200191132 BCX0\" data-ccp-charstyle=\"Hyperlink\">participatory audit, prioritized action plan<\/span><\/span><span class=\"TextRun Underlined SCXW200191132 BCX0\" lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200191132 BCX0\" data-ccp-charstyle=\"Hyperlink\"> and selection of<\/span><\/span><span class=\"TextRun Underlined MacChromeBold SCXW200191132 BCX0\" lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200191132 BCX0\" data-ccp-charstyle=\"Hyperlink\">o<\/span><span class=\"NormalTextRun SCXW200191132 BCX0\" data-ccp-charstyle=\"Hyperlink\">CSR tools<\/span><\/span><span class=\"TextRun Underlined SCXW200191132 BCX0\" lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200191132 BCX0\" data-ccp-charstyle=\"Hyperlink\"> for your company in <\/span><\/span><span class=\"TextRun Underlined MacChromeBold SCXW200191132 BCX0\" lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW200191132 BCX0\" data-ccp-charstyle=\"Hyperlink\">4 weeks.<\/span><\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f12d23 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5f12d23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"cvGsUA direction-ltr align-start para-style-body\"><span class=\"TextRun MacChromeBold SCXW196408847 BCX0\" lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW196408847 BCX0\">97% of <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW196408847 BCX0\">customers<\/span><span class=\"NormalTextRun SCXW196408847 BCX0\"> of Mon Entreprise Durable say they have carried out their CSR projects without slowing down their business operations.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc93270 elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"fc93270\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-float\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6MzQ1MTQsInRvZ2dsZSI6ZmFsc2V9\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Talk to an expert<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61a109b elementor-widget elementor-widget-heading\" data-id=\"61a109b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">  Why is it important to manage your CSR strategy?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92287b1 elementor-widget elementor-widget-text-editor\" data-id=\"92287b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>By steering your CSR strategy, you ensure that you adhere to the principles of sustainable development. You also ensure that your CSR initiatives are consistent with your overall business strategy. Finally, managing your CSR strategy allows you to identify the opportunities and risks associated with your business and to develop tools to address them.<br\/>In short, managing your CSR strategy means equipping yourself with the means to achieve your goals while meeting the requirements of sustainable development.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a37a2f0 elementor-widget elementor-widget-heading\" data-id=\"a37a2f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Implement a CSR Strategy?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0316ee elementor-widget elementor-widget-text-editor\" data-id=\"f0316ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Managing a CSR strategy relies on several key elements.<br\/>First, it is important to define the pillars of the CSR strategy based on sustainable development challenges and the company\u2019s objectives. These pillars must be relevant, measurable, and aligned with the company\u2019s values. Next, it is necessary to implement the tools required to manage the CSR strategy. There are various CSR management tools available, such as CSR indicators, CSR dashboards, and CSR audits. Finally, it is important to communicate about the CSR strategy and the results achieved in order to engage all stakeholders.<br\/>Managing a CSR strategy therefore relies on a comprehensive approach that integrates various key elements.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dc6791 elementor-widget elementor-widget-heading\" data-id=\"5dc6791\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Different Steps in Implementing a CSR Strategy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df97358 elementor-widget elementor-widget-text-editor\" data-id=\"df97358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To effectively implement a CSR strategy, it is important to follow these steps:<\/p><ol><li>Define CSR objectives and performance metrics. This will make it possible to measure progress and identify areas where improvements can be made. <\/li><li>Integrate CSR into all aspects of the corporate strategy. It is important that CSR be taken into account in all strategic decisions so that the company can make progress toward its CSR goals. <\/li><li>Establish a robust and efficient CSR management process. This process should enable the company to regularly monitor its CSR performance and identify any deviations from its established goals. <\/li><li>Communicate regularly about progress made in the area of CSR. This not only raises awareness among all stakeholders about the actions taken, but also demonstrates transparency toward them. <\/li><li>Adapting CSR strategies to changes in the social and environmental context. Companies must be flexible and able to adapt their CSR strategies in response to changes in the external environment, so as to remain aligned with sustainable development challenges at all times. <\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c4ab18 elementor-widget elementor-widget-heading\" data-id=\"5c4ab18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Main Obstacles to the Implementation and Rollout of a CSR Strategy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6e564e elementor-widget elementor-widget-text-editor\" data-id=\"f6e564e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The obstacles to implementing a corporate CSR strategy are many and varied. However, they can be overcome with an approach guided by clear objectives and effective collaboration among the various stakeholders.<br\/>From an organizational perspective, one of the main obstacles is the difficulty of establishing an appropriate CSR structure and processes. Implementing such a strategy requires a comprehensive and integrated approach, which can prove challenging for companies that are not accustomed to working across departments. It is also important to have appropriate CSR management tools to track progress and measure the impact of the actions taken.<br\/>Furthermore, CSR often represents a significant cultural shift within the company. Employees must be made aware of sustainable development issues and must be involved in implementing CSR initiatives. Resistance to change can therefore be a major obstacle to overcome.     <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bbbb24 elementor-widget elementor-widget-text-editor\" data-id=\"8bbbb24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Finally, it is important to note that implementing a solid CSR strategy often requires a certain amount of initial investment. This investment can be daunting for business leaders who fear it may not be profitable in the long term. However, it is important to emphasize that, in many cases, CSR initiatives have a positive long-term impact\u2014environmentally, socially, and economically. If managed effectively, they can therefore represent a profitable long-term investment for the company.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2983f8 e-con-full e-flex e-con e-child\" data-id=\"c2983f8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4e7ce43 e-con-full e-flex e-con e-child\" data-id=\"4e7ce43\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdafa0d elementor-widget elementor-widget-text-editor\" data-id=\"fdafa0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Your goal is to obtain the <a href=\"https:\/\/www.monentreprisedurable.ch\/en\/im-well-on-my-way-to-certification\/\"><span style=\"text-decoration: underline;\"><em>EcoEntreprise <\/em><\/span><\/a>certification?<b> <\/b>Put your trust in a company that has been through the same programme. 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Learn how to set clear goals, choose the right metrics, engage your teams, and overcome obstacles to make CSR a sustainable and effective driver of success for your company. <\/p>\n","protected":false},"author":2,"featured_media":33953,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[133],"tags":[117],"class_list":["post-33950","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-csr-management","tag-secondary"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Effectively Manage a CSR Strategy? - Mon Entreprise Durable par Coptain<\/title>\n<meta name=\"description\" content=\"A CSR strategy is a set of actions taken by companies to integrate sustainable development issues into their operations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.monentreprisedurable.ch\/en\/csr\/csr-management\/how-do-you-manage-a-csr-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Effectively Manage a CSR Strategy? - 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